BIO
I am a multidisciplinary design leader specializing in sports product innovation, performance apparel, equipment, accessories, and future-focused concept design. My work sits at the intersection of craft, culture, technology, and storytelling—transforming athlete insights, consumer needs, and emerging cultural shifts into meaningful product experiences.
Currently, as Senior Global Concept Designer at The North Face, I help shape the future of outdoor exploration by developing visionary concepts, seasonal narratives, and innovation strategies across Apparel, Equipment, Accessories, and Footwear. I collaborate closely with creative leadership, athletes, researchers, and cross-functional design teams to identify opportunities, build compelling product stories, and create concepts that inspire exploration and advance performance.
My background spans The North Face, Nike, Refinery29, Ralph Lauren, and Restoration Hardware, over two decades of work across global brands, startups, and consulting engagements. This breadth of experience across apparel design, creative direction, product innovation, editorial, and brand building informs a holistic approach to design—one that connects strategy, product, and culture to create impactful experiences.
In addition I hold an M.S. in Sports Product Design from the University of Oregon. Building design experience though a sports specific lens, incorperating human anatomy and biometrics for athletes spanning Apparel, Footwear, and Equipment and Accessories. This level of knowledge provided proficiency across emerging technologies, including AI-assisted workflows and 3D visualization, to bring future-focused ideas to life.